Advertising Strategy for Local Businesses
Welcome to the Step Out Media Advertising blog! Discover resources to take your local and regional advertising strategy to the next level.
How to Create A Word-Of-Mouth Marketing Campaign That Works
Word-of-mouth marketing is when customers spread the word about your business, and it’s often seen as the most effective and powerful forms of advertising. Here’s how to use it for your business:
Advertising 101: The Basics Of Creating Effective Campaigns
From the fundamental elements of advertising and its benefits to how to choose the right avenues and track your results, here’s everything you need to know about advertising your business.
Influencer-Style Advertising: The Key to Growing Your Business
Influencer-style advertising is an increasingly popular, cost-effective, and successful way to creatively promote your business to whole new audiences. Here’s how it works:
Get Ahead Of Your Competitors: 5 Ways Advertising Can Catapult Your Business (+ Why You Shouldn’t Wait Until It’s Too Late To Start)
For many businesses, advertising can be the difference between staying open and shutting down. Here’s how it can help catapult your business – and make you more successful than your largest competitors.
Want Your Marketing To Be As Effective As Possible? The Secret Is Knowing Your Audience
If you want your marketing to actually work, you need to understand your target audience. Here’s everything you need to know about defining, understanding, and creating campaigns for yours.
Hosting An Event? This Marketing Timeline Is Your Key To Getting Maximum ROI
When it comes to marketing your event, you want to make sure that you are reaching your target audience with your message at the right time. By using this timeline you can avoid wasting marketing dollars and get maximum ROI.
How To Know If Your Advertising Investment Is Really Working: A Step By Step Guide
When spending money on advertising, it’s crucial to be able to tell if it’s actually working or not. Here’s how to do just that.
How To Reach More Customers Using Step Out Buffalo’s Listings
Step Out Buffalo Listings are a great, free resource that can attract new customers, reach new audiences, and help promote your business. Here’s how they work:
3 Ways You Can Beat The Instagram Algorithm
The Instagram algorithm is what determines when – and if – your posts are shown to other people. Here’s how you can beat it.
8 Instagram Trends & Features You Need To Be Using In 2023
From ecommerce to microblogging, there are the Instagram trends and features that will help your business grow organically this year.
2023 Business Owner Requirement: Physical & Digital Posters
This year New York State employers are required to create digital versions of all required postings and notify staff. Here’s what you need to know.
Subscribe to get ideas about
advertising & promotion
Get in front of new customers and stay top of mind with locals in your area!